Introduction

Google Maps Products: How Shed Companies Showcase Models walks you through building a conversion-first Products catalog inside your Google Business Profile (GBP). With the right names, photos, variants, and links, buyers pick a size, ask a price, and book a yard visit without leaving Maps.

Compliance: Use accurate pricing, availability, and disclosures (RTO/finance). Avoid keyword stuffing in the business name; keep Products truthful and current.

1) Why “Google Maps Products: How Shed Companies Showcase Models” Works

• Zero-click showroom: Buyers compare sizes without leaving Maps.
• Proof-first visuals: Real installs + interiors beat stock images.
• Frictionless actions: “Call,” “Message,” or “Directions” are one tap away.

2) Setup: Categories, Services, and Where Products Live

• Primary category: “Shed builder” or “Portable building manufacturer” (match your core).
• Add Services: delivery, site prep, rent-to-own, warranties, custom builds.
• Enable Messages and set a rapid reply SLA (≤ 10 minutes during business hours).
• Products appear in the “Products” tab on your GBP and often on mobile Overview.

3) Product Naming Framework (Size • Style • Benefit)

Use a clear, scannable pattern that answers size + purpose.

• “10×16 Garden Shed — Tools Stay Dry & Ready”
• “12×20 Workshop — Power-Ready, Quiet Doors”
• “8×12 Budget Shed — Delivered in 5–7 Days”

Keep names under ~60–70 characters; move details to the description.

4) Image Standards: Angles, Specs, and UGC

• Hero angle: 45° exterior, clean background, natural light (1200×900+).
• Second angle: interior with shelves/loft or workbench.
• UGC: real customer installs with permission; add city tag in caption.
• Specs label: unobtrusive overlay with size, roof, and options.

5) Variants & Options: Colors, Roofs, and Bundles

• List common colors and roof types in description (e.g., metal vs shingles).
• Offer pre-built bundles: Organizer (loft+shelves) Weather Guard (metal roof + vents) Office Kit (insulation + power)
• Use “Notes” to set expectations for lead times on customizations.

6) Pricing & Finance: Ranges, $/Week, and CTAs

• Show a starting price or range (by city/ZIP delivery radius).
• RTO/Finance: add $ per week with “OAC” and a link to full terms.
• CTA text ideas: “Hold Delivery Date,” “Check $/Week,” “See Yard Inventory.”

7) Link Strategy: /model vs /quote vs /visit

• /model: detailed photos, specs, and color choices (best for research).
• /quote: short form + SMS-opt-in (fast for price shoppers).
• /visit: live calendar to book a yard visit (best for ready buyers).
• Add UTM tags like utm_source=gbp&utm_medium=products&utm_campaign=shed_{size}_{city}

8) Pairing Products with Posts & Offers

• Weekly post: “Just Delivered 10×16 — Delivered by Friday Slots Open.”
• Seasonal: storm-ready metal roof upgrades; organizer bundle for back-to-school.
• Always attach a product link and a real photo.

9) Photo-Review Engine: Ask, Reply, Reuse

• Ask at delivery with a QR card: “Snap a photo review?”
• Reply to every review within 24 hours; mention model and city.
• Repost best reviews in Products descriptions (short line + initials).

10) KPIs, UTM Tracking & Dashboards

Segment UTMs by size and city to see which models drive calls vs visits.

11) 30–60–90 Day Rollout Plan

Days 1–30 (Foundation)

1. Confirm categories, Services, Messaging, hours, delivery radius.
2. Publish 12–20 Products across core sizes (8×12, 10×16, 12×20, etc.).
3. Add starting prices/ranges; attach /model or /visit links with UTMs.

Days 31–60 (Momentum)

1. Add UGC installs and interior photos; launch two bundles per size.
2. Post twice weekly: “Just Delivered” + “This Week’s Yard Tour Slots.”
3. Ask for 20 photo reviews; reply within 24 hours.

Days 61–90 (Scale)

1. Localize Products by city; add Spanish versions if relevant.
2. Run remarketing to visitors who clicked GBP Products.
3. Quarterly prune/refresh: replace low movers with seasonal winners.

12) Troubleshooting & Optimization

13) Scripts & Templates

DM (GBP Message)

“Thanks for reaching out! We have a 10×16 ready with Friday delivery.
Want me to hold an afternoon slot or send $/week options?”

Phone Intake

“Are you thinking garden storage, hobby space, or office?
We can deliver a {{size}} by {{day}}. Want me to hold that window?”

Review Ask (Delivery Day)

“Would you post a quick photo review of your {{size}}? It helps local shoppers.
Here’s the link: {{shortURL}}”