Appliance Review Templates for Installation Crews
Multiply 5-star, photo-rich Google reviews at the exact moment customers are happiest—right after a clean install.
Introduction
Appliance Review Templates for Installation Crews turn delivery day into a review engine. With concise prompts, on-site cards, and follow-up SMS, crews can consistently collect authentic, photo-backed reviews that fuel rankings and referrals—without pressure tactics.
Ethics & compliance: Never gate or filter reviews. Ask everyone the same way. Disclose incentives clearly and keep them small, neutral, and policy-safe.
Expanded Table of Contents
- 1) Why “Appliance Review Templates for Installation Crews” Work
- 2) Delivery-Day Moments to Capture Reviews
- 3) Review Cards & QR Handoffs (Printables)
- 4) On-Site Scripts: Short, Polite, Compliant
- 5) Photo Review Prompts That Inspire Detail
- 6) SMS Follow-Ups (T+1 hr, T+24 h, T+3 d)
- 7) Multilingual Templates (EN/ES)
- 8) If Something Goes Wrong: Service-First Flow
- 9) UGC Rights, Privacy & Accessibility
- 10) KPIs, Dashboards & Crew Incentives
- 11) 30–60–90 Day Rollout Plan
- 12) Troubleshooting & Optimization
- 13) 25 Frequently Asked Questions
- 14) 25 Extra Keywords
1) Why “Appliance Review Templates for Installation Crews” Work
- Timing: Post-install delight is peak willingness to share a review.
- Ease: QR + one-tap link removes friction on mobile.
- Proof: Photo reviews become evergreen evidence on Google Maps and your site.
2) Delivery-Day Moments to Capture Reviews
- Clean finish: After leveling, hookups, and wipe-down.
- Feature demo: When doors/controls impress—ask right after.
- Haul-away loaded: “We’re done—mind a quick photo review?”
3) Review Cards & QR Handoffs (Printables)
| Card Front | Card Back | Notes |
|---|---|---|
| “How did we do?” Scan to post a quick review with a photo. | “Two taps: choose stars, add a sentence + picture. It helps local families pick a store they can trust.” | Place on countertop; include shortURL + QR to Google review link. |
| “Snap & Share” | “Stand back 6–8 ft, include handles/hinge side. Optional: inside shelf photo.” | Visual guide improves image quality and consistency. |
4) On-Site Scripts: Short, Polite, Compliant
Standard Ask
We’re all set! If you have 60 seconds, a quick photo review helps neighbors
choose a trusted installer. Here’s the QR—thank you either way!If they’re thrilled
Love hearing that! A curbside photo or open-door shot looks great on reviews.
Scan this and it’ll open right to our review page.If they’re busy
No problem at all—I'll text the link so you can post later. Thanks again!Never handle the customer’s phone. Keep the choice pressure-free.
5) Photo Review Prompts That Inspire Detail
- “What model did we install and what surprised you in a good way?”
- “Was delivery on time? How did haul-away go?”
- “Add a quick pic—front view or inside shelves helps others.”
- “Which feature did you try first?”
Paste these into your Google review “suggested text” field or SMS follow-up.
6) SMS Follow-Ups (T+1 hr, T+24 h, T+3 d)
| Timing | Template | Goal |
|---|---|---|
| T+1 hr | “This is {Crew Name} from {Store}. Everything working great? If you have 60 sec, a quick photo review helps the team: {shortURL}.” | Check-in + easy link |
| T+24 h | “Yesterday we installed your {model}. Any questions? If it’s been smooth, could you share a picture in a review? {shortURL}” | Light nudge + support |
| T+3 d | “Thanks again! Tips for day 3: {care tip}. Review link (optional): {shortURL}.” | Value add + last reminder |
Include STOP to opt-out. Respect messaging regulations and store policies.
7) Multilingual Templates (EN/ES)
English
We’re done—would you mind a quick photo review? It helps local families decide.
Scan here: {QR} or tap: {shortURL}. Thank you!Español
¡Listo! ¿Nos deja una reseña con foto? Ayuda a las familias locales a elegir.
Escanee aquí: {QR} o toque: {shortURL}. ¡Gracias!8) If Something Goes Wrong: Service-First Flow
- Own it: “We’ll make this right.”
- Fix window: offer earliest slot + tech name.
- Post-fix follow-up: confirm resolution before asking for feedback.
Never ask for a review until the issue is fully resolved.
9) UGC Rights, Privacy & Accessibility
- Request permission before sharing customer photos elsewhere.
- Avoid faces/addresses in images; blur serials if visible.
- Offer a large-text version of cards; keep contrasts high.
10) KPIs, Dashboards & Crew Incentives
Reviews/100 Installs
Target: 45–70
Photo Review %
Target: ≥ 35%
Avg Rating
≥ 4.7
Response Time
Owner replies <24h
Crew bonus = small reward per valid review mentioning the crew name (no outcome bias).
11) 30–60–90 Day Rollout Plan
Days 1–30 (Foundation)
- Generate your Google review link + branded shortURL + QR.
- Print review cards; train crews on scripts and timing.
- Enable SMS check-ins from a monitored line.
Days 31–60 (Momentum)
- Track reviews by crew; recognize weekly leaders.
- Add photo prompts to SMS and order complete emails.
- Publish a gallery of recent installs (with permission).
Days 61–90 (Scale)
- Localize (ES) and add model-specific prompts.
- Introduce a “Care Tips” series to boost review helpfulness.
- Quarterly audit: prune low-quality prompts, keep top performers.
12) Troubleshooting & Optimization
| Symptom | Likely Cause | Fix |
|---|---|---|
| Few photo reviews | No visual prompt | Add “Step back 6–8 ft” line + example card |
| Customers don’t click QR | Bad lighting or distrust | Use shortURL + text it; show the Google domain preview |
| Reviews mention issues | Rushed handoff | Do a final feature test + care tip before asking |
| Crews forget to ask | No habit loop | Add checklist step in the job app + photo of card on counter |
13) 25 Frequently Asked Questions
1) What are “Appliance Review Templates for Installation Crews”?
Short scripts, cards, and texts crews use to earn authentic reviews at delivery.
2) Why ask at delivery?
It’s the happiest moment—install is fresh and camera is nearby.
3) Is it okay to use QR codes?
Yes—link to your official Google review URL; also show a shortURL.
4) Can we offer incentives?
Keep neutral and compliant (e.g., small thank-you drawing). Never condition on positive ratings.
5) How do we avoid review gating?
Ask every customer with the same script; do not pre-screen sentiment.
6) What if a customer is unhappy?
Resolve first; ask for a review only after the fix is confirmed.
7) Do photos matter?
Yes—photo reviews get more attention and help future buyers visualize fit.
8) How long should the review be?
Two sentences + a photo is perfect.
9) Can crews text customers?
Only from a monitored, approved line with opt-out instructions.
10) What should the card look like?
Large text, simple steps, QR + shortURL, brand logo, crew name.
11) Do we need multilingual prompts?
Offer at least EN/ES if your market uses both.
12) Should we reply to every review?
Yes—within 24 hours, mentioning crew name and model where appropriate.
13) How do we track crew performance?
Ask customers to mention crew names; tag reviews in your CRM.
14) Can we reuse customer photos?
Get explicit permission before reposting beyond the review site.
15) How many follow-ups are okay?
Two or three total (T+1 hr, T+24 h, T+3 d) with value tips included.
16) What if the review link changes?
Use a branded shortURL you can redirect without reprinting cards.
17) Any words to avoid?
Avoid “5-star only” or pressure language. Keep it optional and appreciative.
18) What platforms besides Google?
Facebook, Yelp (check policies), and your website testimonials page.
19) Should we ask for video?
Optional—short interior or sound test for dishwashers/hoods can be great.
20) How to improve photo quality?
Suggest natural light, step back 6–8 ft, include handles/hinge side.
21) What if a review is incorrect?
Respond politely with facts; request an edit only if the customer agrees.
22) How soon can we see ranking impact?
Often within 30–60 days as volume and photo rate increase.
23) Can we automate the SMS?
Yes—trigger T+1 hr from job completion; include STOP opt-out.
24) Do crews need special training?
10-minute briefing, card placement habit, and a quick demo of the QR flow.
25) First step today?
Create your review link, print cards, and practice the standard ask in the shop.
14) 25 Extra Keywords
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- appliance testimonial gallery
- 2025 appliance review playbook
